adam.benjaminbloom.net » quote http://www.benjaminbloom.net/adam a personal web log and feed Sat, 31 Dec 2011 19:52:40 +0000 en hourly 1 quote: you can lead http://www.benjaminbloom.net/adam/2010/07/quote-you-can-lead/ http://www.benjaminbloom.net/adam/2010/07/quote-you-can-lead/#comments Fri, 02 Jul 2010 16:33:33 +0000 adam http://www.benjaminbloom.net/adam/?p=202 I am gonna take credit for the third part of this quote…I keep using it…it sticks…so…

You can lead a horse to water, but you can’t make him/her drink…however, you can make the horse thirsty.

Think about it ;-) .

p.s. I don’t claim this “add-on quote” without hesitation, but I’ve used it with about 20 people who had never heard it before…so, why not? ;-)

Horse ... nice day for a swim
Creative Commons License photo credit: tibchris

]]> http://www.benjaminbloom.net/adam/2010/07/quote-you-can-lead/feed/ 0 oh…yet another good marketing quote http://www.benjaminbloom.net/adam/2009/05/ohyet-another-good-marketing-quote/ http://www.benjaminbloom.net/adam/2009/05/ohyet-another-good-marketing-quote/#comments Tue, 12 May 2009 00:29:12 +0000 adam http://www.benjaminbloom.net/adam/?p=51 Suppliers and especially manufacturers have market power because they have information about a product or a service that the customer does not and cannot have, and does not need if he can trust the brand. This explains the profitability of brands.
- Peter Drucker

James, I think your cover's blown!

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